Content Marketing

Overview

Content marketing builds authority, trust, and long-term organic traffic through valuable, engaging, and relevant information. Whether through blog articles, gated assets, email series, or thought leadership, content fuels every stage of the buyer journey. The right partner helps you produce content that drives both traffic and conversions.

Common Use Cases

  • Blog content to support SEO and thought leadership

  • Whitepapers, eBooks, and gated resources for lead gen

  • Website and landing page copy refresh

  • Product education and comparison content

  • Case studies and customer stories

  • Email newsletter strategy and content

Who is this for?

  • Brands needing to build long-term organic visibility

  • B2B companies educating buyers across complex journeys

  • E-commerce brands wanting SEO-friendly content

  • PortCos investing in lead nurturing and authority building

Why Claymore Connect

We match you with content specialists who know how to balance storytelling and performance. Writers, editors, and strategists who deliver both quality and velocity.

Writers with domain expertise

SEO-informed content calendars

Content optimized for conversion and lead gen

White-glove or production-only models available

Sample Results

  • 3x traffic growth in 6 months

  • 80+ net new leads from gated guide launch

  • Website bounce rate cut in half after copy overhaul

  • 10x engagement on LinkedIn via repurposed blog content

What to Look for in a Content Marketer

  • Strong writing samples in your vertical

  • Strategy + execution experience

  • SEO integration (on-page and content structure)

  • Clear revision and approval process

  • Consistent voice and editorial quality

Related Services

  • SEO

  • Email Marketing

  • Funnel Optimization

  • B2B Demand Gen

  • Brand Messaging

Get Matched with a Content Marketing Partner

We’ll introduce you to a writer or agency who gets your brand, your audience, and your goals.